The context

La Sarraz castle is a Vaud heritage venue with an events vocation. A venue with character is chosen as much for its atmosphere as for its capacities. Yet both come across poorly in a brochure: an organiser wants to feel the scale of the rooms, understand the distances, project themselves into their event.

We turned it into a complete immersive experience. The goal: to lay down a first concrete proof for the events and MICE sector, and to show what a 3D tour really changes for a venue selling its spaces.

The approach

Aerial and ground captures combined, in multi-camera and LiDAR, to cover both the interior volumes and the shell of the castle and its surroundings. The experience gives access to the exterior, an aerial view and the main interior rooms: the Mandrot room, the Débridée room, the Cellar, the Knights' room and the Kitchen.

The stance: personalisation all the way. The experience respects the venue's visual identity and integrates its own documents. It is not a generic viewer, it is the castle's tool.

The timeline

Captured in spring 2026, the whole thing was produced in a few weeks: on-site capture, processing of the models, integration of the content and personalisation. The result is a shareable sales asset, available through a simple link, that makes 3D obvious to a non-technical decision-maker in under two minutes.

What the demo makes possible, concretely

Each feature serves two people at once: the venue selling its spaces, and the organiser choosing them.

Navigable spaces: exterior, aerial view and interior rooms

For the venue. An exhaustive demonstration of the venue in a single link.

For the organiser. A complete view, with no hidden zones or blind spots.

Immersive walk mode, at visitor height

For the venue. Demonstrates the quality and the freedom of the tour.

For the organiser. You literally project yourself into the space, as if on site.

Direct moves from one room to another

For the venue. Tells the journey of an event, room after room.

For the organiser. Visualise the distances and the transitions between spaces.

Brochures, floor plans and event gallery built in

For the venue. The sales documents live within the same experience.

For the organiser. All the key information, without back-and-forth by email.

Built-in measuring tool

For the venue. No more repeating the dimensions with every enquiry.

For the organiser. You size your scenography on your own.

Furniture configurator, editable live

For the venue. Sells the rare configurations: cocktail, banquet, U-shape.

For the organiser. Easily compare the formats for your event.

Screenshot of a chosen angle

For the venue. A visual ready to share, in a meeting or by message.

For the organiser. Extract your own images to prepare the event.

Shareable link, no software, mobile-compatible

For the venue. Distributed by email, on LinkedIn or via a QR code.

For the organiser. Opens from a phone, right in the meeting room.

One tool, three moments

Before signing

The organiser visualises their seminar before committing. They check the capacities, the atmosphere, the possible configurations, the distances between the rooms. They decide faster, with fewer doubts, without a prior visit.

During the sale

The venue's sales rep gives a tour without moving the buyer. They qualify more enquiries in parallel, shorten their sales cycle and free up time spent on scouting visits.

After signing

The same tool serves the preparation. The organiser works on their floor plan, their flows and their technical layout without returning to site.

What it demonstrates

The same approach applies to any event venue: hotels with modular rooms, castles and unusual venues, seminar spaces. La Sarraz castle serves as an example. The promise, though, is about your venue: sell it without moving anyone, and let your clients visit, measure and project themselves in from their desk.

La Sarraz Castle, the immersive MICE experience.